What is it about campus or youth ministry that every fall makes the people running it think, “If we do the same totally ‘rad’ things we did in the ’80s, the kids will finally come”?

Here’s the picture accompanying a CNS back-to-school story on “campus ministry readiness” that runs in the latest issue of the Catholic Telegraph of Cincinnati:

Note that about twenty students appear to be assisting Green Bay Auxiliary Bishop Robert Morneau at a “Mass on the Grass” (I’m not making that up) at the University of Wisconsin, a school that enrolls nearly 43,000.